Jose Cuervo
Paid Social/Digital
Did you know the summer is the #1 time for margaritas? We created a paid campaign that showed young spirit drinkers that with already mixed Jose Cuervo’s margaritas you have more time to, well, do all the things this summer with your favorite people.
Role: CD @ Within
Mixed So You Can Mingle
Bright, saturated colors (inspired by the vibrant hues of the bottles 😉)
combined with relatable and fun summertime scenarios set the mood in these
short vignettes featuring a group of friends partying. We used the line
'Mixed so you can ____' as a flexible but consistent storytelling construct.
This ran across Facebook and Instagram.
